About
I MAKE GOOD IDEAS LOUDER.
Hi, I’m Katrina and I make good ideas louder. As a social impact entrepreneur, I like to work on large-scale communications projects that make the world a better place.
In the past, I created a television show to inspire adults to learn to read, a children’s book for families to share, and from 2012 - 2016, a technology company to tell stories of people around the world.
Running a tech startup was an amazing experience. Not only did we collect impactful stories from thirty-six different countries, we contributed to furthering hundreds of causes such as equality, indigenous rights, cancer research and supporting our veterans.
I also learned a tremendous amount about digital marketing and reaching online audiences from some of the best digital marketers and technology experts in North America.
Now, as I work with clients from tech startups to HR consultants (and everything in between) I’m able to show them ways to use technology tools to make their businesses better. I’m a strong believer that most entrepreneurs go into business because they believe that they can make people’s lives better in some way. I want to help them get there.
Not only are my clients seeing more sales, they are also feeling excited and in control of their marketing. I love giving each person a sense of peace - and helping them achieve their business goals.
Today, I work with consulting clients and I’ve made the my unique process available through my book and video training series, “Action Tracking: Master your Digital Marketing Strategy in Under 30 Days.” I have a fun side-hustle (LightLeaf Solar) and I regularly speak, train and provide media interviews.
I’m also particularly passionate about helping more women use technology in their businesses and start careers in tech. In 2018, I won the International Women in Tech ® Women in Communications Award (this is kind of like winning the Olympics for me). My volunteer work with UNICEF Canada, Saskatoon Chamber of Commerce and Seeds for Dreams also contributes to this mission.
If you have read this far, you are straight-up awesome. Let’s stay connected. Feel free to add me on Linkedin and let’s make the world a better place (using tech and communications) together.
“Katrina, a trailblazer with incredible joie de vivre, has the innate ability to create and champion projects, ideas, and causes in ways that engage and invite the participation and support of others. She is a gifted communicator, leader, and visionary who is an inspiration to all who have worked with her. ”
“Katrina cares deeply about people and relationships. She thrives in complex environments where she’s quick to envision possibilities and mobilize those around her to make positive change. At her core, she’s a strategic storyteller and thoughtful, deliberate leader.”
35k
Personal Audience of over 35,000 people across Twitter, Linkedin, Instagram and Facebook.
2.8
Reached 2.8 million people in one day on Twitter encouraging more women into tech.
11
Paranormal investigations gathering content for the social media for a television show.
36
Former founder and CEO of a technology platform with clients and users from 36 countries.
10k
People reached through workshops, trainings, keynotes, presentations, panels, and ptiches.
‘98
Represented University of Sask at World Debate Championship in Athens, Greece.
100
Companies provided with 1-to-1 social media, business, tech or mentoring consulting services.
13
Produced and hosted a thirteen episode TV series helping adults learn to read and write.